RAV4's new Omoda 7 hybrid arrives to become an indispensable option

Chery, known for its innovation, presented its latest model, the Omoda 7, during the prestigious Beijing Auto Show. With bold promises and an attention-grabbing design, this crossover is ready to compete in global markets, challenging heavyweights like the Toyota RAV4 and will also arrive in Brazil.

Specifications

Under the hood, the Omoda 7 hides an improved version of the platform of its predecessor, the Omoda 5. With generous dimensions of 4,621 mm long, 1,872 mm wide and 1,673 mm high, and a wheelbase of 2,700 mm, This SUV has plenty of space to offer comfort and practicality.

While details about the 1.5-liter turbocharged plug-in hybrid powertrain are still scarce, the engine is estimated to deliver an impressive 115 kW (154 hp) and 220 Nm of torque. The most surprising thing, however, is the vehicle's range: up to 95 km in electric mode and around 1,200 km on a single tank of fuel. These numbers place the Omoda 7 in a competitive position in the hybrid vehicle market.

Design

Visually, the Omoda 7 does not disappoint. With sharp headlights and a bold front grille, this crossover exudes modernity and style. The white finish, with black details on the columns and roof, adds a hint of sportiness to its already striking design.

Although photos of the rear are still scarce, the intricate LED taillights suggest meticulous attention to detail. Inside, passengers are greeted by a large 15.6-inch infotainment display reminiscent of Tesla models and a sleek digital instrument cluster. The inclusion of wireless charging pads for smartphones and a steering wheel with scroll buttons bring a touch of sophistication to the interior space.

Technology and comfort

For audio enthusiasts, Chery has equipped all Omoda 7 models with a premium 12-speaker sound system, including two additional speakers in the driver's headrest for phone calls and navigation prompts. This attention to detail ensures an immersive listening experience for all vehicle occupants. Furthermore, the inclusion of these features raises the level of comfort and convenience offered by Omoda 7.

Omoda

For those unfamiliar, Omoda is a spin-off brand from Chinese vehicle manufacturer Chery, launched in 2022. It debuted in Russia and Kazakhstan in October of the same year, introducing the Omoda C5 as its inaugural model. This vehicle is a renamed version of the Chery Omoda 5 crossover. Furthermore, Omoda, along with Jaecoo, are two Chery brands.

Omoda, together with Jaecoo, are two Chery brands aimed exclusively at foreign markets, as part of its export strategy. In many of these markets, the brand's dealers share the same space with Chery's. Thus, in some cases, Omoda is positioned as a luxury brand compared to Chery, which is more conventional.

According to Chery, the letter “O” in Omoda is a reference to the word “oxygen”, while “Moda” expresses the concept of “modern”. Zhang Guibing, president of Chery, stated that Omoda aims to serve “Fashion Elite” customers, a segment comprised of fashion-oriented consumers characterized as “dynamic, avant-garde and fashion-centric.”

Conclusion

Set to launch in 2025 in select global markets including Brazil, the UK and Australia, the Omoda 7 has a lot of potential. With its combination of bold design, innovative technology and impressive range, this vehicle is ready to challenge established standards and win the hearts of consumers around the world. Be careful with the Toyota RAV4, as there is a new competitor on the horizon, and it promises to leave its mark in the automotive world.